Sameeksha AroraMarket Research — Easy or Difficult?Essential of Market ResearchFeb 11, 2022Feb 11, 2022
Sameeksha AroraEssence of Product MarketingGlimpse of understanding of product marketing along with market segmentation.Feb 9, 2022Feb 9, 2022
Sameeksha Arora7 pointers to deliver the customer loved productsGuidance to deliver products loved by customers.Feb 7, 2022Feb 7, 2022
Sameeksha AroraProduct Management? Market Research? Essential skill or not?Let us begin with a basic understanding of the term: Market Research. What does it mean? In simple words, an organized effort to gather…Sep 20, 2021Sep 20, 2021
Sameeksha AroraHow to cross ‘The Chasm’?As straight it may sound, it’s complex to cross the chasm at any stage of product growth. To cross the gap: a product manager must take a…Jul 20, 2021Jul 20, 2021
Sameeksha AroraProduct Adoption. Acquisition of Customer Segment.Post-launching of a product, the adoption varies peculiarly. The unusual behaviour of the customer segment is highly dependent on their…Jul 6, 20211Jul 6, 20211
Sameeksha AroraWhy title “Product Manager” is booming nowadays? What has changed?These questions are a mystery question which sooner or later crossed everyone’s mind. Being part of the same tech industry for more than a…Jul 4, 2021Jul 4, 2021
Sameeksha AroraHow to build Feature Strategy?To build an effective feature strategy: the essential element is to evaluate the feature value appropriately.Jun 23, 2021Jun 23, 2021
Sameeksha AroraWhy Product Strategy is so important for Product Leaders?It’s challenging to jump the career chart in the product management stream mainly due to the unique talent required to be a product leader…Jun 21, 2021Jun 21, 2021
Sameeksha AroraPersonal Story on “How to make remote work-life successful”It’s been a couple of months since the pandemic started, and we are still struggling to manage our day-to-day life normalcy. One of the…Jul 27, 2020Jul 27, 2020
